There's nothing sweeter... Come along as we share with you our Oishi-m Summer '17 Collection.
With new colourways of our most recent Oishi-m styles, like Slouchy Pants and Splice T Shirt's, there's heaps to get excited about! Plus T's, Splice T's, Crew Jumpers, a Hoodie, Leggings, Slouchy Pants, Shorts, Dresses and of course a gorgeous Skirt.
The summer sun will soon warm our skin and make way to more playful outdoors-y days (us southerner's in Vico are counting down the days!), when we can shed our coats and emerge from hibernation. We love the abundance of colour at this time of year, in nature, in what people wear, and in rosy cheeks, and hope you feel inspired to enjoy the outdoors with the kids as much as we do...
Take my hand, I'll lead the way...
Diamond Dusk T Dress and Vans shoes races away as she hears "Ready or not, here I come!" from a nearby tree. This collection also has a very exciting artist collaboration with local Torquay artist Natalie Martin. Her watercolour yardage features in the T Dress above as well as the Treasure Trove Legging.
Loopdaloop Crew Jumper stands sentry at the base of a magical climbing tree. R-L, up above I spy the Sprinkles SS T Shirt with the Lilacalicious Skirt, a Weekender Pullover, and the amazing Sweet Souffle Hoodie layered over the Pretty Posy Sweater Dress.
The kids played a beautiful game of ring-a-rosey around this giant ghost gum, singing all the way...
...until they got distracted from their sing-song and started collecting sticks to make a campfire. We don't direct the kids to do certain things, we just let them play and that's how we achieve 'free range' shots.
The sweetest of siblings share a moment with their friend who wears the Jumping Gelati Crew Jumper. We love that our children become friends and loooove playing together, so photoshoots are considered 'play dates' with their buddies.
"How old are you?" This was their response ;)
We never tire of moments like these, where lil 'uns look up to the big 'uns with happiness and admiration...
Show the kids a pathway and allow them some freedom, and RUNNING is ALWAYS the answer! Bon Bon Slouchy Pant takes the lead!
The colours in Jumping Gelati Crew Jumper looked so pretty against this background, which was reminiscent of sand dunes and coastal vegetation. Our ode to sorbet and icey confection, this style has shades of mallow pink, licorice, banarama, berrylicious and spearmint. Ice cream anyone?!
Named after every child's favourite aerial acrobatic maneuvre, the Loopdaloop Crew Jumper is ready to fly. The navy sleeves feature a pattern that resembles the dips, dives and loops of an acrobatic aeroplane, and the stretchy sage green body is super comfy for layering.
Never one to shy away from new experiences, the Ole SS T Shirt celebrates fun times and new experiences that leave you laughing out loud! So throw your hat in the ring and try this buttery soft stretchy cotton elastane tee, in stripes that mimic the colours of the Mediterranean Sea. Worn here with our authentically Aussie made Esky Shorts in hardwearing indigo denim and Japanese printed bottom panel.
Ohhhh to have a mane like this one! Free to run with the wind is our Pretty Posy Sweater Dress, resplendent with budding blooms and neon and metallic detailed sleeves. For a touch more bling, add a pair of Vans Sk8 Hi Zip Metallic Heart sneakers.
Add an Oishi-m Hoodie to any outfit for instant warmth when the weather changes unexpectedly; here's our beautiful Sweet Souffle Hoodie which combines lavender, lilac, floral and rainbow stripes with textural elements and a hint of metallic bling.
Oishi-m baby, toddler & children’s Leggings are designed to fit around kids bottoms, have adjustable lengths with rollable legs and our expandable soft Oishi-m Tummy Toastie.
We hope you enjoy this collection of unique new Oishi-m pieces, shot at Geelong's Eastern Park - it's been so much fun creating it for you.
See you at Oishi-m! Head on over to oishi-m.com now, we can't wait to hand pick your orders and send them out to your home. If you're close by, pop into our Torquay store to get your hands on these new goodies. You can always call us on (03) 5261 6738 if you have any questions.